Dip & Squeeze Ketchup
I was eating at a Jack in the Box a few weeks back. Somewhere during the usual social exchange of
Small Talk > Order > $ > Food
I was handed packets of ketchup that threw me off guard.
Ketchup that can be squeezed out of a container that doubles as a dipping tray. Sauce pack that at the time sounded like the single greatest idea the Heinz has had in last 50 years.
Dipping Ketchup is a true step to innovation when compared to the company's previous attempt to remain relevant and capture the X-Games crowd with "Xtreme" colored ketchup.
The new package proved to be effective but I have suspicion that I had done this before. I soon realized I have been doing this for years! The only difference was instead of fries I dipped Chicken nuggets.
Thank you Heinz for inventing nugget sauce containers (for fries)
Small Talk > Order > $ > Food
I was handed packets of ketchup that threw me off guard.
Ketchup that can be squeezed out of a container that doubles as a dipping tray. Sauce pack that at the time sounded like the single greatest idea the Heinz has had in last 50 years.
Dipping Ketchup is a true step to innovation when compared to the company's previous attempt to remain relevant and capture the X-Games crowd with "Xtreme" colored ketchup.
The new package proved to be effective but I have suspicion that I had done this before. I soon realized I have been doing this for years! The only difference was instead of fries I dipped Chicken nuggets.
Thank you Heinz for inventing nugget sauce containers (for fries)
RSS Feed